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Firm Hold Gel

Firm Hold Gel

Regular price $22.00
Regular price $22.00 Sale price $22.00
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For all hair types

  • Really firm to extreme hold
  • For the adventurous at heart
  • Medium-high shine

Did you know…

  • LOMA’s Firm Hold Gel can add volume and fullness to any hairstyle.

anti frizz

LomaTherapy of Tangerine, Orange & Grapefruit

Key Ingredients

Aloe Vera Gel — Organic healing and soothing properties.
PVP — Provides maximum hold and shine.
Avocado Oil — Quickly quenches dry and thirsty hair, rich in Vitamin A, D, E and B-6 and natural Amino Acides to add strength to the hair.
Castor Oil — Excellent conditioning effects on the hair and scalp, rich in natural moisturizers and nutrients for healthier hair.
Lavender — Soothes the hair and skin for healthy results.
Fennel Seed — Extends all hair color vibrancy by killing excess peroxide and ammonia residue left over after color services.

How to use

Apply to wet or dry hair for unique, fun looks.

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What Makes Us Different

Most professional brands don't make their own products, but at Loma, we source, formulate, manufacture, and fill all of our own products!

  • Nature + Science

    A key practice with LOMA formulation is in addressing the needs of the hair through chemistry. LOMA products protect, repair and rebuild the internal structure of hair.

  • Did You Know…

    We innovated the use of aloe vera gel in the salon industry. We infuse water with concentrated organic aloe vera powder, which creates the #1 ingredient in our products.



Paraben, Sodium Chloride, Gluten, Soy And Phthalate Free. Sulfate-Free Cleansing.

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