For all hair types, especially normal to dry, color treated and foiled

• Sulfate, gluten, soy and paraben free cleansing
• Replenish and restore moisture for silky, shiny hair
• Great for hydrating dry scalps
• Helps control frizz and preserve color

Did you know…

• LOMA’s Moisturizing Shampoo can make a great, safe bubble bath!
• Moisturizing Shampoo is LOMA’s most effective healthy scalp solution

For all hair types, especially normal to dry color treated and foiled

• Gluten, soy and paraben free
• Deeply penetrating conditioner to add moisture, strength and shine
• Helps control frizz and preserve color

Did you know…

• LOMA’s Moisturizing Treatment works quickly to penetrate and rebuild the hair strand from the inside out; which adds strength and shine to dry, thirsty hair.

For all hair types, especially dry, thirsty and chemically treated hair

• Gluten, soy and paraben free
• Instantaneous conditioner
• Repairs damaged hair for healthy results
• Helps controls frizz and preserve color

Did you know…

• LOMA’s Nourishing Shampoo and Conditioner is the most hydrating, reparative and luxurious duo that LOMA offers.
• LOMA’s founder, David Hanen, absolutely loves the Nourishing Shampoo. It is one of his favorite products!

For all hair types, especially dry, thirsty and chemically treated hair

• Safe on keratin-treated hair and hair pieces
• Repairs and restores the hair
• Sulfate, gluten, soy and paraben free cleansing
• Created with skincare cleansers
• As far away from a sulfate as possible
• Helps control frizz and preserve color

Did you know…

• LOMA’s Nourishing Shampoo and Conditioner is the most hydrating, reparative and luxurious duo that LOMA offers.
• LOMA’s founder, David Hanen, absolutely loves the Nourishing Shampoo. It is one of his favorite products!
• When used on fine or thin hair, little to possibly no conditioner is necessary.

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For all hair types, especially fine to normal

• Safe for use on color treated hair
• Shine and detangling
• Thermal protection
• Sulfate, soy, gluten and paraben free cleansing
• Naturally nourishing and purifying to leave hair and scalp healthy
• Enhance, protect, restore and repair the hairs natural moisture balance
• Our most effective solution for oily hair and scalps; citrus thoroughly cleanses while adding shine and luster

Did you know…

• LOMA’s Daily Shampoo and Conditioner are our most cleansing, clarifying, and volumizing shampoo and conditioner.
• Using Daily Shampoo and Conditioner will add fullness and volume to finer textured hair but keep it lightweight and manageable.

For all hair types, especially fine to normal and color-treated

• Instant, lightweight conditioner
• Shine and detangling
• Thermal protection
• Gluten, soy and paraben free
• Enhance, protect, restore and repair the hair's natural moisture balance
• Provides vibrant shine

Did you know…

• LOMA’s Daily Shampoo and Conditioner are our most cleansing, clarifying, and volumizing shampoo and conditioner.
• Daily Shampoo and Conditioner will add fullness and volume to finer textured hair but keep it lightweight and manageable.

For grey & blonde hair

• Sulfate, gluten, soy and paraben-free cleansing
• Brightens grey and blonde hair
• Highly pigmented; the most effective toning shampoo on the market
• An innovative blue-violet pigmented shampoo to enhance blonde and grey hair while neutralizing yellow to brassy tones

Did you know...

• During the original formulation, FDNC violet #2 is commonly used in other blonde-toning shampoos/conditioners. LOMA’s Violet Shampoo and Conditioner is much more effective in toning and neutralizing warm tones.

For grey & blonde hair

• Uses pure direct dye color pigments unlike 99% of other color conditioners on the market
• Brightens gray and blonde hair
• Highly pigmented; the most effective toning conditioner on the market
• A stylist’s color enhancing and toning tool in the salon (apply to dry hair for maximum deposition)
• Gluten, soy and paraben free
• An innovative blue-violet pigmented conditioner to enhance blonde and grey hair while neutralizing yellow to brassy tones

Did you know...

• During the original formulation, FDNC violet #2 is commonly used in other blonde-toning shampoos/conditioners. LOMA’s Violet Shampoo and Conditioner is much more effective in toning and neutralizing warm tones.
• Due to the electric charge in the formula, Violet Conditioner will adhere/deposit better to the hair.