Break down stains and protect your fabrics with plant-based, stain-fighting formulas.

Natural enzymes cut through grease and dirt without dyes, irritants or other harmful ingredients.

• Breaks down stains with plant-derived enzymes that cut through grease and dirt
• Naturally fights stains
• Powered by plants
• Aloe-infused
• No dyes, irritants or harmful chemicals
• Vegan formulas
• Plant-derived enzymes cut through grease and dirt
• Naturally breaks down stains leaving fabrics softer, fresher and cleaner

True shine begins with healthy, clean hair.

Max Shine Shampoo is a warm, woodsy wash that builds a soft, easy lather for a smooth-to-the-touch finish. The silicone-free formula features organic aloe vera gel for flexible slip, creatine for a sleek feel, and coconut oil to soften through the lengths. Rinse clean, then follow with Max Shine Conditioner.

Color-safe. Vegan and free from silicones, parabens, soy, sulfates, and phthalates.

Healthy hair starts with a healthy scalp.

Healthy Scalp Conditioner is a lightweight rosemary–peppermint finish that replenishes moisture without residue and leaves hair with easy, even slip. Carrot protein softens without weight, while a touch of celery seed extract keeps roots feeling fresh and light. Panthenol adds gentle body through the lengths. Rinses clean with a crisp, minty finish, an effortless follow-up to your scalp-care wash.

Color-safe. Vegan and free from silicones, parabens, soy, sulfates, and phthalates.

Healthy hair starts with a healthy scalp. 

Healthy Scalp Shampoo is a cooling rosemary–peppermint wash that lifts away daily buildup with an airy, lightweight lather. The scalp feels refreshed while lengths stay soft, with kale protein for a cushioned touch and organic rosemary for an herbal boost. A hint of celery seed extract leaves roots feeling light and clean. Rinses clear with a crisp, minty finish, an easy start to any scalp-care routine.

Color-safe. Vegan and free from silicones, parabens, soy, sulfates, and phthalates.

True shine begins with healthy, clean hair.

Max Shine Conditioner is a fresh, clean-tropical finish that delivers lightweight hydration and smooth, easy slip from mid-lengths to ends. Jojoba protein supports a soft, glossy look; shea butter lends cushioned smoothness; and coconut oil adds sleek, comb-through slip. Rinse for a polished, touchable feel—an effortless follow-up to Max Shine Shampoo.

Color-safe. Vegan and free from silicones, parabens, soy, sulfates, and phthalates.

Healthy hair starts with a healthy scalp. 

Healthy Scalp Treatment is a lightweight, leave-in mist that delivers a clean, cooling feel at the root with menthol, rosemary, and peppermint. A concentrated blend of Apiscalp™ and Procapil®, paired with celery seed extract and superfoods, supports a balanced, comfortable scalp without residue. Dries down naturally on damp or dry hair for a fresh, finished look.

Color-safe. Vegan and free from silicones, parabens, soy, sulfates, and phthalates.

True shine begins with healthy, clean hair.

Max Shine Masque is a warm, cinnamon-spice treatment that delivers rich, weightless hydration for a smooth, glossy look. Baobab oil nourishes for a softer feel, shea butter cushions for sleek slip, and coconut oil adds supple moisture from mid-lengths to ends. Use as a weekly polish to leave hair touchably soft and light. No heaviness, just a reflective finish.

Color-safe. Vegan and free from silicones, parabens, soy, sulfates, and phthalates.

Healthy hair starts with a healthy scalp.

Healthy Scalp Styling Crème is a lightweight, bergamot–grapefruit leave-in that sets a flexible, touchable finish while keeping hair soft and easy to manage. Lemon protein lends a clean, fresh feel at the roots, celery seed extract maintains a light, balanced touch, and jojoba protein adds smooth slip for refined texture—on damp or dry hair.

Color-safe. Vegan and free from silicones, parabens, soy, sulfates, and phthalates.