30% Off Sitewide - 48 Hours Only

Two Days Only

30% Off Sitewide

Celebrate National Hair Day with 30% off clean, salon-quality care.

Shop Now

MOISTURIZING DUO

Our Fan Favorite

Loved by customer all around the world for it's healing hydrating properties, Moisturizing Shampoo & Treatment are sure to please!

Say Hello To True Moisture
Naturally FragrancedVegan-FriendlySustainably MadeParaben-Free

MOST LOVED

  • All Our Stylers

    Everything from Firm to Light Hold

    Explore

  • All Hair Care

    Naturally Inspired, Organically Infused

    Explore

  • Loma for Life

    Nature's Home & Bodycare

    Explore

NATURALLY INSPIRED

Organically Infused

────────

Founded by the motto "Quality in, Quality out", Loma sources and inspects every ingredient and every raw material.

Learn More

BACK FOR A LIMITED TIME: Loma Essentials

Formulated with skincare-grade ingredients, a unique protein blend rich in vitamins and antioxidants, and premium essential oils. Silicone-free and made with top-quality, globally sourced ingredients.

Explore

  • POWERED BY ALOE

    Loma innovated the use of Organic Aloe Vera Gel in the beauty industry. This provides the base for all Loma products, which are naturally moisturizing and good for the whole family.

  • FREE OF THE NASTIES

    Renewable and Sustainable Beauty. Free of Paraben, sodium chloride, gluten, soy and phthalate free. Sulfate-free cleansing.

  • MADE WITH LOVE

    Unlike most beauty brands LOMA makes all of their own products plus produces only small batches at a time. We promise quality and longevity, and our passion is in the process - we research and test each raw material to ensure they're as clean as they claim to be.

  • AYURVEDIC ORIGINS

    The term Ayurveda, a natural system of medicine, originated in India more than 3,000 years ago, translates to knowledge of life.
Learn More About Our Story Learn More About Our Ingredients

Let customers speak for us

from 1576 reviews
Entire Loma line at the top of It’s class

I have used Loma for years and the product consistently outshines other high-end products. Loma has excellent pricing on top of all of it.Nothing has moisturized my hair better, helped it be stronger and achieves the styles I’ve wanted. I also have alopecia and I find when I am using Loma my hair looks/feels its best and when I’m out of Loma, it becomes painfully patchy and thins. I have never gotten a bad batch or had a negative experience with the company in more than 10 years. What more can I say? 10 out of 10 the best. Excellent job, Loma. I appreciate you so much.

Leah Travers
Nourishing Oil Treatment
Love Everything!

Loma has such great products! I started using the Nourishing collection and the texture of my hair changed immediately - literally after one wash. It's now soft and shiny! I also love the smell. So thrilled they are also "clean" products!

Belisa
Citrus Body Wash
Silver Shimmer!

Ever since I decided to stop coloring my hair and go all natural, I have been using Loma Violet shampoo and conditioner. I adds sheen, manageability, and I get more compliments with silver hair than I ever did with colored.

Renae Heineck
Violet Shampoo
Loved it!

Loved it! My hair felt so healthy after just one use.

Linda Walker
Shampoo & Conditioner Samples
Love this product!

Not only is the shampoo and conditioner the most wonderful smelling ever, it is an amazing product. I am so glad I found it. Also, thank you thank you so very much for the extra surprise in my shipment, I felt so special and truly enjoy it. I love my experience and the Loma products.

Theresa C.
Nourishing Shampoo
Great shampoo and conditioner

These products make my hair feel so soft! Love them!

Tina Cafasso
Finishing Hairspray

Moisturizing Shampoo

George J Selados Jr
Moisturizing Shampoo

Vanilla Hand & Body Lotion

Mary Erickson
Vanilla Hand & Body Lotion
Very soft

It makes your hair feel great

Joyce rudolph
Moisturizing Treatment

Firm Hold Gel

Annie Redd
Firm Hold Gel
Perfect

No notes or suggestions. I love the products!

Amber Lysiak
Nourishing Oil Treatment
Moisturizing

The deep conditioner moisturizes my dry, colored hair. I use it with the moisturizing shampoo. The regular moisturizing treatment works well for me, but the deep treatment gives a nice moisture boost when I need it.

Christine D
Deep Conditioner
Smooths my frizzy hair

I use this with one pump of the nourishing oil and blw dry. My hair is smooth and nearly frizz free. The best products I've found for my hair. I like the scent, too. My hair is colored, somewhat thick, with a slight natural wave.

Christine D
Calming Crème

Green Tea Hand & Body Lotion

Mary Erickson
Green Tea Hand & Body Lotion
Soft hair

Great light hair very soft and I have very curly hair

Joyce rudolph
Moisturizing Shampoo

Get Social

@lomabeauty.us on instagram