

Stock Up & Save All Summer
Liter Sale: 35% Off
Shop liters of our best-selling shampoos & conditioners—for less.
MOST LOVED
Limited Edition Try Clean Care for Less
Moisturizing Trio
SAVE UP TO 37% ON TRY ME KITS
Incredible Hydration for Dry, Frizzy Hair
- Moisturizing Shampoo
- Moisturizing Treatment
- Calming Crème
BACK FOR A LIMITED TIME: Loma Essentials
Formulated with skincare-grade ingredients, a unique protein blend rich in vitamins and antioxidants, and premium essential oils. Silicone-free and made with top-quality, globally sourced ingredients.
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POWERED BY ALOE
Loma innovated the use of Organic Aloe Vera Gel in the beauty industry. This provides the base for all Loma products, which are naturally moisturizing and good for the whole family.
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FREE OF THE NASTIES
Renewable and Sustainable Beauty. Free of Paraben, sodium chloride, gluten, soy and phthalate free. Sulfate-free cleansing.
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MADE WITH LOVE
Unlike most beauty brands LOMA makes all of their own products plus produces only small batches at a time. We promise quality and longevity, and our passion is in the process - we research and test each raw material to ensure they're as clean as they claim to be.
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AYURVEDIC ORIGINS
The term Ayurveda, a natural system of medicine, originated in India more than 3,000 years ago, translates to knowledge of life.

Let customers speak for us
from 1405 reviewsGlad I tried Loma! I can brush through my hair with ease and no tangles. Smells lovely and the lotions are great too!
makes hair soft and manageable. Light does not weigh down hair - I have fine short colored hair.
this is a clean product. I have short fine colored hair and this product works great - gives nice volume and does not weigh down the hair.
I have natural curly hair and this shampoo and conditioner is the best!!
I’ve heen using Loma products for 5 yrs and my hair is healthy and shiny! I also received aloe hand/body lotion in my last order and love it too!
This shampoo and conditioner is so nourishing to my hair! It makes my long hair look incredible… it smells AMAZINGGG… AND they sent me FOUR large samples of various products! I found a great promo too! This was the absokute best deal… oh, and free shipping too!!
Im%20a%20hair%20dresser%20get%20my%20products%20from%20Salon%20Services,%20couldn%E2%80%99t%20get%20the%20peppermint%20shampoo%20from%20them.%20So%20glad%20I%20found%20it%20on%20you%20site!!%20Thank%20you!%20
This shampoo and conditioner leave my hair feeling soft and relaxed.
I love all of Loma's products as they are clean and concentrated. A little goes a long way. The quality of these products is great.!
I absolutely love my Loma nourishing shampoo and conditioner and got a free sample of citrus handcream that smelled divine! So I ordered some body wash and that also smells wonderful and has a moisturizing effect. I also tried the vanilla body wash and love that too. I Love Loma products! I don’t have any breakouts and my skin feels super smooth and clean. Highly recommend.~
Living in Arizona we have very dry skin. The lotion is amazing.
The violet shampoo and conditioner work great at keeping my hair free of yellowing
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